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Company Culture Plays into Boomer and Senior Marketing Strategy
Jan 13, 2014Understanding what’s valuable to baby boomers and seniors is a better approach to driving sales compared to merely trying to plan or devise new marketing and advertising departments, says a recent Coming of Age blog post. “Through a process to change your company’s frame of reference (paradigm shift) about the value of Baby Boomer and […]
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Research Shows Borrower Motivations for Fixed Versus ARM Loans
Jan 13, 2014 -
Obama Housing Scorecard Highlights 55% Home Equity Gain
Jan 13, 2014 -
CFPB Advises Troubled Borrowers on New Mortgage Rules in Effect
Jan 13, 2014 -
NRMLA Begins Reverse Mortgage Borrower Outreach With New Consent Form
Jan 12, 2014 -
ReverseVision Adds Landmark Network Appraisal Services to Platform
Jan 12, 2014 -
CFPB Updates Mortgage Exam Procedures as QM Rule Arrives
Jan 10, 2014 -
Friday Round-Up: Judge Dismisses Reverse Mortgage Suit, CFPB Eyes Loan Closings
Jan 10, 2014 -
Will Program Changes Make Reverse Mortgages More Attractive?
Jan 09, 2014 -
CFPB’s Cordray Talks Mortgages with Jon Stewart on the Daily Show
Jan 09, 2014