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Longbridge Financial

Latest Posts

Reverse Mortgage Marketing Evolves Along with New Private Products 

Sep 26, 2018By

As a plethora of new proprietary products have launched this year to fill holes left by changes to the Home Equity Conversion Mortgage program, lenders are refining their target audiences — and the best ways to reach them. On the surface, HECM marketing and proprietary marketing look similar. Both are targeting seniors who want to […]